Wild Card's premier of "How The Northwest Was One" tomorrow night at the Wild Buffalo in Bellingham WA, October 8th at 9PM
Fall is upon us, the latest shred flicks are out and getting premiered and getting us pumped. During all of this malay is the time for companies to get the shops pumped and try to outdo the competition with swag for the shop guys. Over the years I have seen some great swag and some swag that is pretty ungreat, from the priceless t's and stickers to autographed posters of riders I never heard of or ever seen, but it is the thought that matters, and for the shop guys that are 21 and over it is the livers that matter. Then it comes down to catchy marketing terms from the names of your cores to the name of the 50 versions of reverse camber that you have that will change the world and revolutionize snowboarding, the best part is every person that sells will remember every term you throw them, albeit you are creative enough, ooh the shit we come up with, yet it is so much fun. To say the least, I love this time of year...see you on the road
The team at Union (C3) has done it again. Did what you ask? They created yet another line up of bindings that look so good they could be considered porn. Every year from features to aesthetics they just up their game. I have been riding the same pair of Union Custom House bindings for 3 seasons now, and like wine they get better with age. From the Cadets to the Force MC's the line makes all other bindings on the wall envious. My personal fav, again are the Force SL's - an eye for great design, paired with useful feature sans any marketing gimmicks (and this is consistent through the entire line) are my reasons for loving the bindings. You will use every feature they offer on these babies. There is literally something for everyone, so why do you even look at other binding brands - cough up the coin for Union son!
Maxx is the new sales guy for POW gloves. Pretty rad that we are sharing some news space in the interweb together. How random is that that two friends that worked together for a long time end up getting jobs the same week. Maxx and I both sat on the sidelines for a while looking for the right opportunities to present themselves - I am stoked for Maxx. At the same time I am jealous as POW gets to work with Maxx and I just get to bug him......someday......